American fashion powerhouse Guess has officially announced K-pop star Hyunjin of Stray Kids as its newest global brand ambassador, marking a powerful fusion of music, youth culture, and iconic denim heritage.
Optimism has always been the defining thread of Mira Mikati’s creative universe, and the Fall/Winter 2026–2027 collection for Mira Mikati continues that ethos with effortless charm. Presented through a vibrant lookbook, the season approaches fashion as an illustrated landscape, one where humor, colour, and handcrafted detail transform everyday garments into playful forms of storytelling. At a moment when the cultural mood often leans heavy, Mikati once again chooses lightness, offering clothing that invites curiosity, imagination, and a quiet sense of escape.
For Fall/Winter 2026–2027, David Koma shaped his latest collection for David Koma around a compelling visual paradox: the serene elegance of a swan gliding across a stark urban landscape. Presented as a lookbook during Paris Fashion Week, the collection translated this moment of contrast into a wardrobe defined by the interplay between softness and control.
Sacai’s Fall/Winter 2026–2027 presentation, uniting the menswear collection with the Women’s Fall 2026 line, reaffirmed Chitose Abe’s mastery of hybrid design as both philosophy and aesthetic language. The show unfolded as a study in controlled contrast, where structure met fluidity, tradition intersected with innovation, and functionality dissolved seamlessly into fashion fantasy.
By the final stretch of London Fashion Week, the Newgen space at 180 Strand had already shape-shifted through medieval rave, suburban realism, and occult reverie. For Fall/Winter 2026–2027, Oscar Ouyang claimed it for something more unruly: the after-party at the end of a legacy.