Estée Lauder presents the Legacy collection fragrance, a portfolio of five iconic perfumes revitalized with a new twist, in a sophisticated blend of tradition and innovation. Under the expert eye of famed perfume editor Frédéric Malle, who modernizes the classics originally imagined by Estée Lauder herself, this tribute is being created.With its nostalgic feel, the commercial highlights supermodel Carolyn Murphy's ageless appeal. Photographer Lachlan Bailey's monochromatic images highlight the classic beauty of the company. Murphy, dressed by George Cortina, embodies elegant sophistication with sleek shapes that echo the scent bottles' uncluttered form.

The scents are just one aspect of the meticulous attention to detail. Sam McKnight's hairstyle and Hannah Murray's understated makeup skills complete the campaign's design. The brand's recent venture into sumptuous lip colour, highlighted by the Re-Nutriv Diamond Serum Lipcolor line, which is endorsed by actress Ana de Armas, is further enhanced by this offering.