ADAD CampaignfashionFashion BrandFashion LookBookLOOKBOOKLOOKBOOK COLLECTIONMaglianoSPRING SUMMER 2027 COLLECTIONSPRING SUMMER 2027
Magliano SS27 Collection: Nostalgia Rewritten Through Subversive Tailoring
Luca Magliano transforms personal memory into a compelling study of contemporary menswear for Spring/Summer 2027, presenting his latest collection within the storied interiors of Maxim’s in Paris. Drawing inspiration from vintage family photo albums gathered by his design team, the collection revisits the quiet elegance of 1970s wardrobes through a distinctly irreverent lens. Rather than indulging in nostalgia, Magliano fractures familiar memories with early-2000s references and his signature offbeat sensibility, creating a wardrobe where sentiment, irony, and rebellion coexist.
The collection explores this dialogue through richly textured fabrics and deliberately unconventional proportions. Floral knitwear in muted shades of plum and earthy brown, oversized plaid tailoring, and softly faded palettes evoke the intimacy of inherited clothing, while layered double-collar polo shirts and cropped blazers with built-in shirting disrupt traditional construction. Fluid foulard sarongs, rolled trousers, and intricately twisted leather belts further reinforce the collection’s relaxed yet intellectually styled approach.
A deliberately undone spirit runs throughout the presentation, where exaggerated silhouettes and eccentric styling celebrate imperfection. Leopard-print separates appear intentionally off-balance, oversized four-button jackets carry the charm of treasured vintage discoveries, and relaxed tailoring embraces an effortless sense of disarray. The collection also expands its contemporary appeal through collaborations with Diadora on graphic sportswear and Carrera on sculptural eyewear, injecting athletic energy into Magliano’s poetic vision.
Beneath its playful disorder lies a refined understanding of craftsmanship. High-neck knitwear, clean-cut trousers, and asymmetrically draped plaid tops reveal a sophisticated tailoring vocabulary that anchors the collection. Presented against the cinematic backdrop of a chaotic banquet populated by characters who lounged, conversed, and drifted through the space, Magliano’s Spring/Summer 2027 offering becomes more than a collection: it is a meditation on inherited identity, where family history is reimagined through the language of modern luxury.








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