HOLYNUMBER7 opened day one of Seoul Fashion Week 2027 S/S on 1 September with its new collection, “WAY MAKER", bringing together structured silhouettes, fluid layering, and the energy of contemporary Korean streetwear.
The cooperation between Louis Vuitton and LE SSERAFIM, the South Korean sensation, has been revealed. The renowned girl trio is showcasing a special capsule collection of bags designed for the South Korean market as Louis Vuitton's newest House Ambassadors.
The band's vibrant mentality is reflected in the dynamic moniker LE SSERAFIM, which is an anagram of "I'M FEARLESS." The group, which consists of KIM CHAEWON, SAKURA, HUH YUNJIN, KAZUHA, and HONG EUNCHAE, created a splash with their EP named "FEARLESS" in May 2022.
![]() |
| Photo Kim Hee June, Courtesy of Louis Vuitton |

