For spring/summer 2025, Bikkembergs reimagines athleticism through an introspective, almost surreal lens—eschewing seasonal tropes in favor of elemental intensity. Shot by Oskar Cecere, the campaign unfolds in dreamlike, hyper-controlled environments where cobalt backdrops and inky shallow pools replace sun-drenched clichés. It’s a study in tension—muscles flexed mid-movement, bodies slick with water, suspended in a moment just before release.

The collection draws from the brand’s performance-driven heritage but tempers it with a darker, more editorial mood. Sculptural male figures serve not as spectacle, but as vessels for a narrative about strength, stillness, and form. Ribbed polos and tailored cargo trousers co-exist with minimalist swim briefs, mesh shirting, and water-adapted footwear—each piece styled with a deliberate sense of restraint.

Brand codes run quietly throughout: elongated vertical logos along seams, subtle prints across technical tops, and flashes of utilitarian hardware. These details speak fluently to Bikkembergs' signature vocabulary—bold, but never overplayed.

This season, masculinity is rendered not in speed, but in presence. It’s physical, fluid, and unapologetically sensual. With SS25, Bikkembergs delivers a confident evolution of its aesthetic—one that trades motion for mood and captures the quiet power of athletic elegance, distilled.