ADAD CampaignERMANNO SCERVINOFALL WINTER 2025-2026FALL WINTER CAMPAIGNfashionFashion BrandFASHION CAMPAIGNFashion LookBookLOOKBOOKLOOKBOOK COLLECTION
Ermanno Scervino FW25/26 Collection: The Discipline of Elegance
In its Fall Winter 2025–2026 campaign, Ermanno Scervino distills elegance to its quietest, most deliberate form. Natalia Vodianova, framed by the unerring lens of Mikael Jansson, inhabits a world stripped of spectacle yet rich with suggestion – a space where style whispers rather than declares.
Set in an interior of deliberate restraint, each detail appears intentional yet intriguingly misplaced, hinting at a narrative just beyond reach. Vodianova’s presence is unforced, her gaze steady, recalling the enigmatic grace of Dominique Sanda and Romy Schneider, where beauty is inseparable from thought.
Anastasia Barbieri’s styling draws upon the tailored authority of classic menswear herringbone coats, houndstooth blazers, precisely creased trousers, and long leather gloves, imbuing the silhouette with quiet command. This structural rigor is softened by glimpses of intimacy: gauzy knits, lace flourishes, and slip dresses that suggest private moments intruding upon the public sphere. Masculine discipline and feminine fluidity are not opposed here; they are in dialogue.
Mark Carrasquillo’s understated makeup and Kalle Eklund’s effortlessly undone hair amplify the campaign’s naturalism, preserving the unvarnished honesty of the gaze. The result is less a fashion advertisement than a composition, an exercise in atmosphere, posture, and the intangible pull of presence.
In Scervino’s hands, allure becomes an act of restraint. Style is not a performance to be staged but a perception to be lived, enduring in the silent exchange between precision and grace.
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