For the Holiday Edit 2025, Elie Saab distills his signature language of glamour into a focused wardrobe designed for the season’s most elevated moments.
Marine Serre’s Holiday 2025 campaign unfolds as a precision-crafted visual universe, with Fleur Lecommandoux (model) positioned as its defining presence. The house’s iconic Moon symbol becomes the campaign’s architectural backbone, shaping a world where surreal scale, crisp futurism, and meticulous artifice replace traditional holiday sentiment.
Forte Forte unveils its Holiday 2025 collection lookbook, Let’s Sparkle, as a poetic celebration of light, texture, and quiet emotion. The collection glows with an intimate sense of romance, where subtle shimmer and fluid silhouettes come together to evoke a refined yet instinctive approach to festive dressing.
Staud introduces its Holiday 2025 collection campaign with a fresh and spirited perspective, blending polished design with an unmistakable sense of fun. The imagery captures the brand’s signature balance of modern femininity and effortless cool, presenting holiday dressing through a lens that feels both relaxed and refined.
Max Mara unveils its Holiday 2025 campaign as an intimate winter reverie, unfolding within a dreamlike interior dusted with softly falling snow. Captured through the refined lens of Jean-Baptiste Talbourdet-Napoleone, the imagery reveals a poised yet playful vision of the season, where cinematic lighting and quiet opulence set the tone. At the center of this enchanted world is Dorit Revelis, whose presence feels both effortless and knowing, guiding the narrative with understated allure.
Pucci’s Holiday 2025 campaign, fronted by Irina Shayk, transforms the house’s iconic printed silk scarf from accessory to protagonist, framing it within a world that winks at mid-century glamour while remaining unmistakably contemporary. Under Camille Miceli’s vibrant direction, the campaign becomes a dialogue between heritage and modernity, nostalgia and irreverence.
H&M Studio steps into Holiday 2025 with a collection that revels in unapologetic excess, channelling the intoxicating spirit of the New Romantics through a sharp, contemporary lens. Shot with model Sofia Steinberg, the lookbook captures a world where fashion becomes performance – bold, expressive, and irresistibly dramatic. Designed within the brand’s Stockholm atelier, the lineup embodies escapist glamour, weaving nostalgia with a distinctly modern pulse.
